Pentagon Sells Student Data To Military Marketers

I can't even believe this. The Pentagon is taking the personal information of high school students between 16 and 18, to be sold to marketing companies targeting (how apt!) potential recruits for the military.

The Washington Post reports:

The program is provoking a furor among privacy advocates. The new database will include personal information including birth dates, Social Security numbers, e-mail addresses, grade-point averages, ethnicity and what subjects the students are studying.
The data will be managed by BeNow Inc. of Wakefield, Mass., one of many marketing firms that use computers to analyze large amounts of data to target potential customers based on their personal profiles and habits.

"The purpose of the system . . . is to provide a single central facility within the Department of Defense to compile, process and distribute files of individuals who meet age and minimum school requirements for military service," according to the official notice of the program.

Privacy advocates said the plan appeared to be an effort to circumvent laws that restrict the government's right to collect or hold citizen information by turning to private firms to do the work.

Sickening.